Home / Human Rights / WaterAid Nigeria unveils brand new Logo!

WaterAid Nigeria unveils brand new Logo!

WaterAid Nigeria has officially unveiled a brand new logo which according to them best suited the good works and interventions that they have been doing over the years across the globe.

Speaking through a statement released yesterday, Oluseyi Abdulmalik, WaterAid Nigeria’s Communications and Media Manager says “Our brand refresh reflects both WaterAid’s evolution from a service delivery institution to one that is people-centric with regards to providing sustainable access to WASH services.

The new logo

“We believe it presents us as more accessible, engaging, bold and vital, and hope our audiences will embrace us as influential catalysts for transformational change to achieve universal access to safe water, sanitation and hygiene.”

She added further in the statement that, rebrand is a big change, and WaterAid hopes the reasons behind it are understandable as the decision was not made lightly. As a charity that is mindful of costs, we will introduce the new logo
gradually over the coming year, using up supplies of existing material first and making the most of internal resources

Other parts of the statement reads: “WaterAid’s vision is of a world where everyone, everywhere has access to clean water, decent toilets and good hygiene by 2030.

These essential human rights ought to be a normal part of everyone’s daily lives but for many people, this isn’t the case and we believe this has to change.”

“We are therefore committed to changing normal forever. We started because no charity like us existed. We’ll end when no charity like us is needed.

We believe our brand has a key role to play in drawing attention to and making people part of our vision to deliver these services to everyone, everywhere and ensure we leave no one behind.”

We are therefore introducing a radically new visual language that embodies and brings our vision to life in a bold, compelling way. As part of this we have a new logo which moves us beyond being simply a water charity to express our three goals of clean water, decent toilets and good hygiene.

Since we began work in 1981, WaterAid has been recognised and lauded for transforming the lives of the poor and marginalised through increased and sustained access to water, sanitation and hygiene (WASH). In working with governments, partners and communities to deliver our mandate, we have continued to evolve to become more digital and connected to a wider audience to extend our influence.

Research that we carried out showed that our old logo did not represent our vision and goals as strongly as it could have. We believe our new brand evokes the clarity, values and priorities of WaterAid and that the new logo better represents our work, shows us in a more modern light, and helps us stand out from the crowd. All of which provides us with more opportunities to engage people in our mission, and to achieve our goals.

Our new logo uniquely embodies several aspects of our cause, and our organisation. It:
 represents a hand holding up three fingers, an active, human gesture that means ‘w’ (and, when moved under the chin, water) in international sign language
 visually conveys, through the representation of the three raised fingers, our three goals  of  clean water, decent toilets and good hygiene  for everyone, everywhere
 is composed of a letter ‘w’ in the top half, and a letter ‘a’ in the bottom half – visually
representing the name WaterAid
 includes a water drop at the centre of the palm, to recognise our heritage.”

About Dotun Roy

DotunRoy.com is a development driven news website with the overall goal of amplifying, promoting and advocating for positive societal change through Sustainable Development advocacy in line with UN SDGs components such as education, environmental sustainability and Climate Change, Human Rights, health, finance, housing, good governance as well as security in Nigeria and across the world.

114 comments


Strict Standards: Only variables should be assigned by reference in /home/dotunroy/public_html/wp-content/themes/jarida/comments.php on line 21
  1. Vendite Kamagra In Belgio cialis for sale Cialis Ohne Rezept Aus Deutschland Generic Worldwide Progesterone Without Perscription Medicine Discount Elocon Mastercard No Script Needed On Line

  2. Erection Pills viagra Cialis 10 Mg Pharmacie Prix Kamagra En Pharmacie Viagra Online Deutschland

  3. Buying Viagra In Canada viagra online prescription Buy Generic Celebrex No Prescription Amoxil Pediatrique

  4. Cialis 20mg 12 St cialis propecia Pyridium Online Medication Price Overseas

  5. Discount Secure Ordering Dutasteride Best Buy In Internet Cialis Prescrizione cialis cout Amoxicillin Chlamydia Single Dose

  6. Zithromax Z Pack cialis price Levitra Moins Cher Pharmacie

  7. Cheap No Perscription Viagra viagra Vendita Cialis In Farmacia

  8. Cialis Generico Prezzo In Farmacia Cialis Que Dosis Tomar Is Keflex Good For Strep Throat cialis prices Viagra Generika Berichte 500 Keflex Mg

  9. Propecia 90 Tablets online pharmacy Acheter Cialis Sur Ebay

  10. Vendo Viagra Iquique Viagra Rezept Deutschland Viagra In Deutschland Kaufen buy cialis Priligy Australie Approbation

  11. Generic Online Zentel Ups Worldwide Quick Shipping Site Serieux Pour Achat Cialis Estrace Pills Fast Shipping cheap cialis Avis Propecia Generique Citalopram 20 Mg Without Prescription Viagra Cialis De

  12. Muscoli Effetti Collaterali Propecia Fast Shipping Sildenafil Citrate viagra Amoxicillin Veterinary Use Cats Prezzo Levitra Online Cialis Viagra Generika

  13. Propecia Frontale viagra online pharmacy Discount Valtrex Coupons

  14. Viagra Generico Original order cialis online Buy Lasix 40mg Buy Canadian Viagra Online Buy Doxycycline Online Reviews

  15. Atenolol And Amoxicillin levitra achat en france Viagra Generico 24h Levitra Que Contiene Levitra Viagra

  16. Viagra Shipped To Philippines cialis 40 mg Kamagra 100 Mg Capsule

  17. Effet Secondaire Du Cialis is it safe to buy levitra on line Provera Best Website

  18. Amoxicillin Adverse priligy uk Ciprofloxacine Diarrhee Comprar Cialis Sin Receta Acheter Viagra Sans Ordonnance France En Avignon

  19. Bentyl 20mg Ibs Buy Nolvadex For Lab Rats cialis viagra comparativa Zithromax Pills Efectos De La Viagra En Jovenes

  20. Kamagra Acheter France Macrobid Nitrofurantoin cheap cialis Cialis Preis Lioresal Achat 25mg

  21. Buy Kamagra Pattaya Topical Propecia Thinning Hair Prix Du Medicament Xenical levitra pills online Viagra Formulazioni Erfahrungen Cialis Oder Levitra

  22. Viagra Espagne Vente Libre Cialis In Italia

  23. Keflex 750 Cap Prix Viagra Pharmacie Quebec Alternative Al Viagra Senza Ricetta cheap cialis Cialis Acheter France best buy isotretinoin without a script North Dakota Generic Viagra Overnight Shipping

  24. Clobetasol Can I Purchase Website Shop Newark Propecia In Women Hair Growth Cheap Valtrex Online No Prescription Levitra Gebrauchsinformation Cialis Forum Prezzi

  25. Jelly Kamagra Disfuncion Erectil buy priligy dapoxetine united states Viagra Pas Cher Venta Cialis Granada

  26. What Body Systems Does Amoxicillin Effect Overnight buy viagra online What Is Levitra Used For

  27. Karela Cialis 20 Posologie Doxycycline Can I Purchase cialis cheapest online prices Zithromax High Dose

  28. Propecia En Tunisie cialis 5 mg best price usa Apotheke cialis schweiz

  29. Propecia Flomax Amoxicilline Et Interaction cialis 20mg price at walmart Buy Cheap Cialis Pills Buy Tamoxifen Gynecomastia

  30. Purchase Cialis 5mg Kamagra Aus Thailand generic 5mg cialis best price Acheter Cialis Sur Paris Acticin 30gm Scabies Viagra Abnehmen

  31. Buying Human Albendazole Propecia Risultati Comprar Viagra Contrareembolso En Espana cialis generic Chat Propecia En Ligne

  32. Cod Generic Levaquin Drugs Direct Mastercard Accepted Store Std’S Treated By Amoxicillin cialis for sale Amoxicilina Usa Direct Viagra Internet France Belize Pharmacy Online

  33. Sortie Priligy En Australie cialis prices Ez Online Pharmacy Buy Viagra Usa Amoxicillin Skin Disorders

  34. Cialis 20mg Online Apotheke viagra Buy Generic Viagra With Gift Card Generika Cialis Kamagra Cialis Tadalafil Venta

  35. Acheter Avec How Often Amoxicillin Should I Take cialis no prescription Viagra Online Shop In Uk Amoxicillin Resistant Dental

  36. Glucotrol Buy With Out cialis Kamagra Deutschland Net

  37. Discount isotretinoin Cialis Achat Moins Cher viagra Can I Buy Levitra At Walgreens Cheapest Price For Viagra Achat Ligne Xenical

  38. Buy Priligy Dapoxetine Online Safely Viagra O Cialis Viagra Giapponese levitra online no prescription Priligy Y El Alcohol

  39. I am not rattling great with English but I get hold this really easygoing to read .

  40. Enjoyed reading through this, very good stuff, thankyou .

  41. I have interest in this, danke.

  42. Hey, happy that i found on this in google. Thanks!

  43. I conceive this web site holds some real superb information for everyone : D.

  44. I really enjoy examining on this blog , it has got cool goodies .

  45. I like this website its a master peace ! Glad I found this on google .

Leave a Reply

Your email address will not be published.